Most studios can build what you describe.

Fewer can tell you that what you described won't sell, and then tell you what will.

01 — Who runs it

Amiya Krishna Bera.

Amiya Krishna Bera

Kordal is founder-led, which means the person who scopes your project is the person who designs and builds it. There is no account manager between you and the work, and nothing gets passed to a junior when the interesting part is done.

For work that needs more hands, we bring in specialists we have worked with before. You are told who, and when.

02 — Background

Thirteen years before this

Thirteen years in B2B sales before the first line of code — long cycles, thin margins, buyers who ask hard questions and don't respond to enthusiasm. That's why the work starts with your customer's objection rather than your feature list.

Gemnye sent a paragraph about their brand and nothing else. No page list, no reference site, no copy. What shipped six days later — the compliance framing, the fit tool, the decision to publish what the product is not — came from working out what their buyer actually needed to know. That is the part that is difficult, and it is not a coding problem.

03 — Principles

How we think about the work

Ship the thing.

A portfolio of finished work beats a pipeline of interesting ideas, and we would rather hand over something small that works than keep something large in progress.

Say what is true.

Every number on this site was measured. When a claim cannot be supported, it does not go on the page. The same rule applies to what we build for you.

Hand it over properly.

Every account in your name, documented, with nothing that requires us to keep existing.

04 — Credentials

Education and training

Verification links where available.

05 — Location

Where we are

Kolkata, India. We work with clients in the United States, the United Kingdom and Australia, and reply within one business day.

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